‘Story-first’ wins! How to create and play out premium content in new digital channels

Being able to deliver high quality content in native digital formats is a key to success for media companies today. But how do you create and distribute premium content for an array of digital channels in one single workflow? And how do you make your stories 100% native to each channel? Mark van de Kamp, CEO of Escenic, shares insights on how your media company can win with content online, on mobile, in social media, and beyond.