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Line-up DCX & IFRA 2019

Here you can find the provisional line up of DCX & IFRA. The full agenda is upcoming soon.

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DCX Stage
09.10.2019
10:45 - 11:30
save the date
8 – 9 October 2019, Messe Berlin, Hall 21 Berlin Publishing Days on 7 & 10 October
  • Wojciech Ehrenfeld

    Wojciech Ehrenfeld

    Public IT Services Director

    Ringier Axel Springer

DCX Stage
09.10.2019
10:45 - 11:30
save the date

Ring Publishing - A Platform To Engage Users

Click-through rates are dead, at least as a useful metric. It's user engagement that became a currency that builds trust and raises the lifetime value of your clients. I will talk about how your business goals can be met with technology, based on a case study of one of the biggest Polish internet horizontal portals Onet.pl.

In 2018, we implemented content personalization and automation of the publishing process at Onet. This is a story of the effect it had on the whole organization.
Topic: Content Creation & Production Analytics & Automatisation

 

Wojciech Ehrenfeld

Public IT Services Director

Ringier Axel Springer

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