Publishers on the path to self-relianceMost of the growth seen in ad spending is concentrated into Google and Facebook. They are also the two biggest external referrers to publishers, with 49% coming from search and 27% from the social giant. The duopoly has created a true challenge for publishers. On this panel we invite experts to speak on diversifying revenue streams and audience acquisition.
Topic: Content Creation & Production Prepress & Printing
Moderation: Mads Holmen
Founder & CEO
Dr. Lars Janzik