powered with by børding

Javascript ist deaktiviert. Dadurch ist die Funktionalität der Website stark eingeschränkt.
SHARE

Line-up DCX & IFRA 2019

Here you can find the provisional line up of DCX & IFRA. The full agenda is upcoming soon.

Stay tuned and subcribe to our newsletter!

DCX Stage
09.10.2019
13:10 - 13:40
save the date
8 – 9 October 2019, Messe Berlin, Hall 21 Berlin Publishing Days on 7 & 10 October
  • Oliver  Gades

    Oliver Gades

    VP Sales, DACH and CEE

    Applicaster

DCX Stage
09.10.2019
13:10 - 13:40
save the date

A Technology & Engagement Strategy For Publishers

How can publishers get greater customer engagement, monetization, and distribution – without a greater headache? In this session we share insights and recommendations from our experiences developing direct-to-consumer (DTC) technology for publishers. Join us to learn about how to create an effective DTC strategy that's built for your readers' behaviors and preferred devices. Learn how to evaluate and shape your brand's technology and engagement strategy so that it can continuously improve and grow as technology shifts, as your publishing brand evolves, and as customer needs demand.
Topic: Editorial & Distribution Monetisation, Payment & Advertising
Learning objectives: - Introduce and simplify a direct-to-consumer technology strategy that's tailored to publishers' needs

- Share operational insights & benefits for the entire publishing organization, not just IT

- Inspire publishers with innovative ways for improved reader/customer engagement & monetization

Oliver Gades

Oliver acts as VP DACH and CEE for Applicaster since February 2016. Applicaster provides the best in class SaaS platform to develop and manage direct-to-consumer experiences covering apps for TV, radio, news, magazines, kids, sports, fitness and cooking for brands like ProSiebenSat.1, 7Sports, Funke Digital, Condé Nast, Hearst, GEDI and many more media houses across the globe. Prior to Applicaster Oliver worked with net-mobile/NTT Docomo in the Telco industry, after starting his career with Warner Music.

 

Oliver Gades

VP Sales, DACH and CEE

Applicaster

We our Global Premium Media Partners

Die PressehvgJP Politiken HusSüddeutsche ZeitungThe New York Times

We our Partners

CMFFachverband Medienproduktion e.V. (f:mp.)FDI - Fachverband der  Druckindustrie und Informationsverarbeitung e.V.

DCX News Update

Learn more about the industry and the Expo

 

We our Media Partners

Berlin Valleycom!professionalContillaDigitusDOK.magazindoPAPELDruckmarkt PrintmediamagazinDruck & MedienEUWIDGFM NachrichtengxpressInPublishingkress proLa PrensaLOUTMarketing BörseNetzpilotenNewspaper WebtechPAIPreMedie NewsletterPrint & ProduktionProduction JournalPublisherQuartzRISITalking New MediaThe European StingThe Washington Postweb&mobile DeveloperX-media